Catalyst Creative
Catalyst Creative

 

 

When Your Small Business is YOU™ Marketing Handbook

Quick and Easy Strategies to Stand Out from the Crowd and Attract Clients Consistently

Praised by small business and marketing experts:

    • Jay Conrad Levinson
    • C.J. Hayden
    • Bob Bly
    • Joe Vitale
    • Bob Burg
    • Al Ries
    • Dr. Ivan Misner
    • John Jantsch
    • Dan S. Kennedy
    • Yanik Silver
    • Alexandria Brown

     

Now available in 3 formats!

See below for details...

Here's what Jay Conrad Levinson, bestselling author and
creator of the Guerilla Marketing series of books says...

"Jam-packed with time-tested strategies that really work.
Apply them to your small business marketing and profit!"

—Jay Conrad Levinson, Author of the bestselling Guerilla Marketing series of books

 

Dan Kennedy, one of the foremost copywriters and
marketing experts in the world had this to say...

"A great book on marketing a small business for those entrepreneurs who don’t want a lot of fluff or B.S. It’s right on the money."

—Dan S. Kennedy, Author of No B.S. Direct Marketing and The Ultimate Marketing Plan, www.NoBSBooks.com

 

Alexandria Brown, "The Ezine Queen", world famous
marketing coach and online entrepreneur praises the book...

"Jeanna has laid out a solid marketing plan that WORKS.
Every small business owner and solo-preneur should own
and use this book!"

—Alexandria Brown, “The Ezine Queen”, Online Entrepreneur and Marketing Coach

 

Does This Sound Familiar?

You're fantastic at what you do. Your customers and clients love the services you provide. But unless you specialize in marketing, you could probably use a little help in that department.

Whether you've been in business three days, three years or three decades, When Your Small Business is YOU™ Marketing Handbook has everything you need to help you confidently and successfully take control of marketing your small business.

 

You'll Learn How To...

  • Stand out from your competition in an overcrowded marketplace
  • Avoid the "feast-and-famine cycle" by attracting clients consistently
  • Respond to your prospects' biggest questions, concerns and issues
  • Get prospects to call you first, without you having to chase after them
  • Attract lucrative clients that will generate explosive income
  • Avoid big marketing mistakes small business owners make
  • ... and much more!

 

 

Paperback - $19.95

Great for reading and studying at your own pace and leisure. Paperback. 6" x 9". 236 pages. ISBN: 0976996294

Ships within 24-48 hours via First Class Mail. Usually arrives to your door within 4-6 business days (longer for Canada and International orders).

 

6 Audio CDs - $39.95

SOLD OUT!

MP3 Audio Download - $39.95

Download and sync on your iPod or other MP3 player and take it with you wherever you go. Abridged audio version in MP3 downloadable format for syncing to iPod or other MP3 compatible player. Read by the Author. Approximately 6 hours of audio.

IMMEDIATE ACCESS via online download.

($39.95 plus applicable taxes apply to Colorado residents only. NO shipping and handling fees apply. Available in DOWNLOAD format only.)

 

Your Satisfaction is GUARANTEED!

(see below for more details)

Click to verify BBB accreditation and to see a BBB report.

 

Stand Out from the Crowd and Attract Clients Consistently, Starting Today!

Who is When Your Small Business is YOU™ Marketing Handbook written for?

  • Those small business owners, who are their small business — meaning you are selling you — your professional services and expertise. If your clients choose to do business with you because of the expert advice and service you provide, then When Your Small Business is YOU™ Marketing Handbook is for you!


  • Those small business owners who are NOT attracting as many prospects and clients as they want. If you've tried marketing your services, but are less than satisfied with the results, then When Your Small Business is YOU™ Marketing Handbook is for you!


  • Those small business owners who want to take their business to the next level of success and profitability. If you're ready to generate explosive income and dynamic results in your small business, then When Your Small Business is YOU™ Marketing Handbook is for you!

 

Take Your Small Business Marketing to a
Whole New Level of Success!

John Jantsch of Duct Tape Marketing says...

"An indispensable guide to marketing a small business that you’ll
turn to again and again… grab your highlighter,
you’ll be marking this one up."

—John Jantsch, Author of Referral Flood and Founder of Duct Tape Marketing

 

C.J. Hayden, author of Get Clients Now! had this to say...

"Solo business owners don't have time to waste on marketing theory. Jeanna Pool's book gets right to the point, delivering practical, easy to follow marketing strategies that really work."

—C.J. Hayden, Author of Get Clients Now!

 

Bob Bly, world renowned copywriter, author and
marketing expert says...

"Your business will attract all the clients you want quickly and easily by applying the strategies and principles found in this book."

—Bob Bly, Author of Become a Recognized Authority in Your Field

 

Order Now...
Click on One of the "Buy It Now" Buttons Below!

$19.95

Ships within 24-48 hours.

($19.95 plus shipping and handling
fees and applicable taxes for Colorado residents only. Estimated arrival is 4-6 business days in the US, longer for Canada and International orders.)

$39.95

SOLD OUT!

 

 

 

$39.95

IMMEDIATE ACCESS!

Click to verify BBB accreditation and to see a BBB report.

 

So...What Exactly Will You Learn?

Marketing solutions that really work and will take your
small business to a whole new level...

Chapter 1 — Where You Are and Where You Can Be
I have very good news for you...whether you love to market yourself or absolutely hate it...the principles you will learn in the this book will bring you success! You are about to embark on a very easy-to-read, easy-to-understand, easy-to-follow, simple roadmap to marketing your small business successfully.

Chapter 2 — The Cold Hard Truth
Learn a very powerful truth in marketing that I guarantee you 99.99% of your competitors do not have a clue about...but you will and you can use this knowledge to your advantage.

Chapter 3 — Change Your Thinking
One of the main reasons why so many small business owners fail in their marketing efforts is they're doing everything backwards. If you've tried marketing yourself and haven't gotten the results you desire...then get ready for that to change. In this chapter I will reveal why that is and teach you exactly how to get results from now on by changing the way you think about marketing yourself.

Chapter 4 — Find Your Niche and You'll Get Rich
Learn how to find and market to the best, most profitable prospects for your small business. After devouring this chapter, you'll know exactly how to zero in with laser-like precision on your ideal prospects to maximize your efforts and results...even if you need clients right now or are brand new in business!

Chapter 5 — Speak the Language of Results
When marketing your small business you have to use a specific language...that is, the language of resuts — which is essentially a way to communicate about your small business that gets your prospects' attention and makes them want to know more. If you use the wrong language when you market your small business you'll generate no interest in your services...no matter how valuable they are or how much they can help your prospect.

Chapter 6 — Delivering Your Message
This chapter alone pays for the book! Because in this chapter I will walk you step-by-step through the process to create an extremely powerful marketing tool for delivering your marketing message to prospects. I call it the Situation/Solution Summary™ and if you were to hire me to create this marketing tool for you — without reading the book — it would cost you 19 times the cost of the paperback edition!

Chapter 7 — Focus, Focus, Focus
If you're under the impression that you have to conduct many, many, many marketing activities to attract clients successfully...you're going to learn that just isn't the case. In fact this chapter will reveal a much more focused and better way to market your services...saving you time, energy, money and wasted effort!

Chapter 8 — Choosing the RIGHT Marketing Tools and Activities
You'll learn which marketing tools and activites are ones you can actually apply to your small business...you see marketing a serviced based business is very different than marketing a product based business. You'll learn which tools and activities work best when your small business is you and where to spend your time, money and effort for the best possible return on your marketing dollar and time.

Chapter 9 — Hiring Marketing Help
You've probably considered hiring a professional to help you with some or all of your marketing efforts, but how do you know who to choose? What are questions to ask and things to look for? How do you know someone is really who they say they are and can be trusted to help you get results? This chapter will guide you in finding the right person for your small business.

Chapter 10 — Sometimes It's the Little Things
Did you know that a very small, minor and seemingly insignificant thing, comment or attitude can completely sabotage your marketing efforts? Here are a few things to watch out for when marketing your services...

Chapter 11 — Testing, Testing, Is This Thing On?
Most marketing experts say you should always test your marketing activities to see how effective they are...that's great advice, but how in the world do you do that? In this chapter, you'll learn a very easy and simply way to test.

Chapter 12 — Lather, Rinse, Repeat
How many times does a prospect need to see your message? How do you know when to stop marketing and when to keep going? How long should you expect it will take for your efforts to pay off? The answers are in chapter 12.

Chapter 13 — Consistency is Key
No one really talks about or teaches why consistency is so key to the long-term success of your marketing efforts...but, I do and in this chapter I will show you why consistency will help ensure your success now and over the long-haul.

Chapter 14 — Remember Where You Came From
You're sitting on an absolute gold mine in your small business...it's right under your nose...ready to be tapped into, but you have know what it is and how to access it.

Chapter 15 — Avoid These Common Mistakes
I'll share with you the biggest and most common mistakes that small business owners make in their marketing. More than likely you are making a few of these mistakes yourself. I will share with you what the mistake is, how it will derail your efforts and what you can do to ensure you'll never make the mistake again.

Chapter 16 — Answers to Your Questions
Have you ever had a marketing question that you wish you could get a straight forward answer to? Thought so, that's why I included an entire chapter devoted solely on answering the most pressing marketing questions that small business owners have asked me.

Chapter 17 — The Final Review
A step-by-step and chapter-by-chapter review of everything you have learned. This chapter is a great, quick review to see how everything in the book fits together and builds upon itself. You will be coming back to this chapter again and again and again.

Chapter 18 — Go Forth and Prosper!
You're at the end of the book and it's time to get started...I end with a story that is sure to keep you motivated in your efforts.

Special FREE Bonus #1 and Special FREE Bonus #2
Sorry...you'll have to buy the book to learn about and gain access to these two FREE and valuable bonuses! :)

 

Click on One of the "Buy It Now" Buttons
Below to Order
...

$19.95

Ships within 24-48 hours.

($19.95 plus shipping and handling
fees and applicable taxes for Colorado residents only. Estimated arrival is 4-6 business days in the US, longer for Canada and International orders.)

$39.95

SOLD OUT!

 

 

 

$39.95

IMMEDIATE ACCESS!

 

More Praise for When Your Small Business
is YOU™ Marketing Handbook...

Joe Vitale, author of The Attractor Factor says...

"This book is a great kick in the pants and will jump-start the success of marketing your small business."

—Joe Vitale, Author of The Attractor Factor, www.MrFire.com

 

Bob Burg, author of Endless Referrals had this to say...

"If you're comfortable with the technical aspects of your business,
but feel totally lost when it comes to marketing your business, then congratulations—you've just found the book that's going to show you the way. Jeanna knows her stuff. Invest in this valuable resource and watch your business and your bottom line thrive."

—Bob Burg, Author of Endless Referrals: Network Your Everyday Contacts Into Sales

 

Yanik Silver, world famous Internet marketing expert, says it best...

"This book spells out simple and proven strategies that actually work for small businesses to gain more clients and become much more profitable. In fact, the answer to ‘what you do for a living’ found on page 48
is worth 10 times this book’s price."

—Yanik Silver, Internet Marketing Expert and Creator of Instant Sales Letters

 

Al Ries, bestselling author says When Your Small Business is YOU™
Marketing Handbook is a gem of a marketing resource...

"Avoid costly mistakes in your marketing efforts by studying
this gem of a marketing resource!"

—Al Ries, Co-author of the bestselling book The Fall of Advertising and the Rise of P.R.

 

Dr. Ivan Misner, founder of BNI (the world's largest and most successful
word-of-mouth referral organization) says...

"A handy, concise and wonderful resource on marketing that will serve your small business for years to come."

—Dr. Ivan Misner, Founder of BNI-Business Network International and
Author of Masters of Success

 

My Personal Guarantee to You...

 

There is absolutely NO RISK when you order!

I am so excited about this book that I am offering
you my 90-day, money-back guarantee.

Jeanna Pool
Author
 
Buy the book today...in whichever format is best for you...then read, listen, study and put into practice all of the principles and strategies you'll learn.

If within the 90-days, you sincerely believe that the information you discover in When Your Small Business is YOU™ Marketing Handbook is not worth every penny you spent,
I will refund your money*.

All you have to do is simply mail me back the paperback edition or the 6 audio CDs (in good, undamaged, resellable condition) and request a refund. I'll immediately issue you a refund of the purchase price (less shipping and handling fees and any applicable taxes).

If you purchased the MP3 downloadable audio format, simply send me an email requesting a refund...(and of course I trust your honesty and integrity to delete the MP3 files from your computer, iPod and/or MP3 player).

I can make this kind of guarantee because I know without a doubt...

If you truly read, listen study and put into practice the incredible information found in When Your Small Business is YOU™ Marketing Handbook, you will be successful in marketing your services.

 

There's NO Risk...Order Now!

$19.95

Ships within 24-48 hours.

($39.95 plus shipping and handling
fees and applicable taxes for Colorado residents only. Estimated arrival is 4-6 business days in the US, longer for Canada and International orders.)

$39.95

SOLD OUT!

 

 

 

$39.95

IMMEDIATE ACCESS!

Click to verify BBB accreditation and to see a BBB report.

 

P.S. Don't forget, I've included 2 special bonuses for you...
Whether you purchase the book in paperback, 6 audio CDs or MP3 format, you'll receive 2 very special bonuses which will help you even more in the marketing of your small business.

P.P.S. Remember there is no risk when you order!
You have a full 90-days to read, listen, study and put into practice all of the principles and strategies you'll learn.

P.P.P.S. My book is very different than all of the other marketing books out there...
I wrote it specifically for those small business owners who are their small business — meaning you are selling your experience and expertise in your field and people choose to do business with you because of how you can help them. I am a small business owner just like you. I am in the trenches day-in and day-out marketing my own small business exactly the way I will teach you in this book...and it absolutely works! You'll love the fact that my book is written in plain English... with easy-to-read, easy-to-understand and easy-to-follow chapters... with no complicated marketing jargon, theory or fluff.

Order today, you'll be glad you did!

Jeanna Pool
Author
When Your Small Business is YOU™ Marketing Handbook

Even More Praise from Those
Who Recently Purchased the Book...

"Your book has more dog-eared pages than any other book on marketing
I have ever read! It’s been passed around to 10 people in my office
and I will have to buy another one since all of my co-workers
keep stealing my copy."

—Larry Kinard, Centennial Leasing and Sales – Automobile Sales and Leasing,
Englewood, Colorado

 

"Jeanna, I love your book on CD. I feel like you are sitting
right in front of me and we're having a conversation about marketing.
I have learned so much from your book. It's just awesome!"

—Julie Bryant, Business and Personal Coach, Tucson Arizona

 

"I really wish I had this book when I first started my small business.
It would have saved me a ton of wasted time and effort!"

—Sonja Haynie, Custom Jewelry Designer, Odessa Texas

 

"Ten years ago, I launched my CPA firm from ground zero.
I truly wish that this wonderful marketing handbook
had been available to me then. The bulk of my practice is
compromised of start-up businesses just like mine.

From personal as well as business consultation experience,
I can tell you that this book is the right book for any
business person in any field of endeavor to read and study
as they begin their business ownership journey."

—Don Iley, CPA, Iley & Associates Inc., Englewood, Colorado

 

Order Today!

Click on one of the "Buy It Now" buttons above...